AI-First Product Experience Management

Agentic Commerce

Autonomous AI that generates, optimizes, and publishes product content — 24/7, without human intervention.

What is Agentic Commerce?

Agentic Commerce is AI that acts autonomously on your behalf. Instead of manual workflows, AI agents handle the entire content operation — from detecting new products to publishing optimized visuals.

AI Content Automation Visual Commerce Product Experience Management

Traditional

Agentic

Manual triggers

Event-driven

One SKU at a time

Parallel processing

Fails need intervention

Self-healing

Static outputs

Performance-optimized

Business hours

24/7 operation

How Agentic Pipelines Work

From product upload to published content — fully automated

Trigger

SKU upload, schedule, or performance signal

Generate

AI creates lifestyle images and variants

Validate

Quality checks and brand rule enforcement

Publish

Export to your connected channels

Most outputs ready in under 15 seconds. High-resolution under 30 seconds.

AI Agent Capabilities

Intelligent automation that scales with your catalog

Always-On Processing

AI monitors your catalog 24/7, detecting new products and performance signals automatically.

Self-Healing Workflows

Failed jobs auto-retry with fallback logic. Network issues and API limits handled automatically.

Parallel Catalog Processing

Process thousands of SKUs simultaneously. What took weeks now happens in hours.

Performance-Driven Optimization

Low performers get new variants automatically. Winners get amplified across channels.

Purpose-Built Agents

3 Agent Types. Right-Sized for Every Job.

Each agent type has specific capabilities and access levels — ensuring the right tool for every task, at the right cost.

Orchestrator Agent

Full access to all platform tools. Plans and executes complex multi-step workflows end-to-end — from data retrieval to image generation to quality analysis.

Analysis Agent

Read-only access to catalog and media data. Audits products, identifies content gaps, generates reports — without modifying any data.

Media Qualifier Agent

Specialized for media validation. Scores image quality, checks brand compliance, flags issues, and classifies content types automatically.

How Agents Think

ReAct architecture: iterative Reason-then-Act cycles with dynamic tool selection. Every step is logged for full transparency.

Step 1

Reason

Agent analyzes the goal, evaluates current state, and plans the optimal next action.

Step 2

Act

Selects the right tool from the registry and executes it — product lookups, media queries, generation calls.

Step 3

Observe

Evaluates results, decides whether to continue, adjust course, or mark the task complete.

Turn Checkpointing

Every reasoning step is persisted before the next begins. Sessions survive restarts with full audit trail.

MCP Protocol

Agents call external tools via Model Context Protocol — extending capabilities to third-party services.

Extensible Tool Registry

New capabilities added without rewriting agent logic. Product lookups, media queries, generation, and custom tools.

Enterprise Ready

Guardrails & Governance

Autonomous doesn't mean uncontrolled. Full visibility and control over every AI action.

Brand Guardrails

Style guides and visual standards enforced on every output.

Approval Workflows

Optional human review gates before publishing.

Full Audit Trail

Every action logged with full visibility.

Role-Based Access

Control who can configure agents and approve outputs.

Connects to Your Stack

AI agents push optimized content to Shopify, Amazon, Mirakl, and more — automatically formatted for each channel.

View all integrations

S M A

API

Agentic Commerce FAQ

What is Agentic Commerce?

Agentic Commerce is AI that acts autonomously on your behalf. Instead of manual workflows, AI agents handle the entire content operation — from detecting new products to publishing optimized visuals across all your sales channels, 24/7 without human intervention.

How does the AI agent know what content to create?

AI agents are triggered by events: new product uploads, schedule triggers, or performance signals (like low conversion rates). They apply your brand rules and style guides to generate appropriate lifestyle images, then validate quality before publishing.

What happens if something goes wrong?

The system is self-healing. Failed jobs auto-retry with fallback logic. Network issues and API limits are handled automatically. Full audit trails log every action so you always have visibility. Optional human approval gates let you review before publishing.

How fast can AI agents process my catalog?

AI agents process thousands of SKUs in parallel. Most outputs are ready in under 15 seconds, high-resolution under 30 seconds. What traditionally took weeks of photography can happen in hours.

What platforms do AI agents publish to?

AI agents push optimized content to Shopify, Amazon, Mirakl, and more. Each output is automatically formatted for the specific channel's requirements. Connect via API or use our pre-built integrations.

View all FAQs

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